Primero Moroccan Hash

Exotic Moroccan Tradition Meets Canadian Craft

Primero Moroccan Hash arrives as a premium, hand-pressed classic that captures the rich heritage of North African hashish production. This dense, pliable hash boasts a deep earthen aroma layered with warm spices, subtle leather, and a whisper of sweet hay, exactly what connoisseurs expect from traditional Moroccan techniques. Its dark olive-to-brown colour and smooth texture reflect meticulous craftsmanship, breaking apart cleanly when warmed between fingertips.

Flavour, Aroma & Experience

Once lit, Primero Moroccan Hash releases a thick, velvety smoke carrying notes of toasted nuts, dried figs, and gentle incense. The experience tends to settle the body while keeping the mind gently engaged, making it a versatile choice for seasoned hash lovers seeking something authentically old-world yet consistently refined.

Enjoy it the traditional way by crumbling a small amount into a joint or bowl for added depth, or warm and press it onto a glass screen for pure hash enjoyment. A little goes a long way, delivering smooth, full-flavoured sessions that linger pleasantly.

Must be 19+ and consumed responsibly.

Cannabis in Morocco before the hash trade

Arab traders may have brought cannabis to Morocco sometime between the 7th and 15th centuries, a belief that Sensi Seeds reports. From the 16th century, Wikipedia says, it was grown in small plots, gardens and orchards for local use, and by the 18th century the far northwest had become a recognized production centre. Until the wave of young Western tourists in the 1960s and 1970s, the same page adds, Moroccan cannabis was made in small quantities and mostly smoked as kif: unpollinated female flowers blended with black tobacco.

How the 1960s turned Morocco to hash

Wikipedia mentions competing legends about how hashish-making reached the country, but says it is widely believed to have happened at the peak of Western tourist influence, and that growers moved from artisanal to larger-scale methods to meet the surge in demand from tourists and outside buyers. Its Hashish article says large-scale production for international trade is believed to have started in the 1960s, and that before the first Hippie Trail travellers arrived, the hashish found in Morocco was limited to a few small Lebanese pieces. By the 1990s, the same article notes, 250 g blocks of Moroccan hash nicknamed soap bars dominated the European market. Moroccan hash is one of several regional styles, and our overview of hashish types looks at hash more broadly.